Why not?
Doug
> Marlboro already advertises in the US with the Penske IRL team, so they
> can't advertise with the F1 cars. I assume that British American Racing's
> Tobacco money is also already tied up with a stateside sport.(are the BAR
> brands owned by Winston Salem?)
I understand the intentions but it sure looks kinda stupid in this case
Beers and cheers
(uncle) Goy
"The Pits" http://www.theuspits.com/
"A man is only as old as the woman he feels"
--Groucho Marx--
> > Marlboro already advertises in the US with the Penske IRL team, so
they
> > can't advertise with the F1 cars.
> Why not?
> Doug
>IIRC, In the US the legislation governing advertising of tobacco products
West doesn't presently have any advertising presence in a USA raceing series
so is free to run their livery on the McLaren - Mercedes.
My best guess of the situation
David
Wierd laws in the US
Doug
Many more Americans are into the IRL than F1 therefore its a much better
marketing choice. I think this is why a lot of the teams are going to the
IRL over CART as well.
MadDAWG
If you noticed when Penske was in CART and went to race in Indy, they had to
take Marlboro off of everything including the uniforms.
--
Brian Tate
Communications Officer
CART Toyota Atlantic Championship
http://www.toyotaatlantic.com http://www.cart.com
> > Marlboro already advertises in the US with the Penske IRL team, so
they
> > can't advertise with the F1 cars. I assume that British American
Racing's
> > Tobacco money is also already tied up with a stateside sport.(are the
BAR
> > brands owned by Winston Salem?)
> If you're right, it's pretty ironic that because Marlboro sponsors a
> team in the IRL which is built around the trademark which is Indy, other
> cars aren't allowed to fly the Marlboro logo when racing at said track
> I understand the intentions but it sure looks kinda stupid in this case
> Beers and cheers
> (uncle) Goy
> "The Pits" http://www.theuspits.com/
> "A man is only as old as the woman he feels"
> --Groucho Marx--
We've got plenty more that make those seem sane. Basically a few years
ago the Big Tabacco companies got caught lying to Congress. They ended up
with a huge lawsuit from most of the individual States. To settle the
suits, Tabacco agreed to limit it's exposure to one sporting series per
year.
That's why when Helio Castro-Neves won the Indy race two years ago, his
Penske car was blank, because, at the time, Team Penske raced in the CART
series not the IRL(which runs the Indy 500) This is also the same law that
prompted Penske to switch from CART to the irl so that when Helio was given
the race win through less than ethical rulings, his car could be seen with
Marlboro splattered all over it.
dave henrie
> > I understand the intentions but it sure looks kinda stupid in this case
> Many more Americans are into the IRL than F1 therefore its a much better
> marketing choice. I think this is why a lot of the teams are going to the
> IRL over CART as well.
I guess it makes sense to those who wrote the law at least :-)
Beers and cheers
(uncle) Goy
"The Pits" http://www.theuspits.com/
"A man is only as old as the woman he feels"
--Groucho Marx--
> Same reason why Winston is having/had to pull out a drag racing. They could
> not sponsor two series so they sure were not going to drop Nascar. It is
> even tougher in Canada where Players has to get out all together although
> they are looking at creative ways of getting around that.
> If you noticed when Penske was in CART and went to race in Indy, they had to
> take Marlboro off of everything including the uniforms.
Bet you were a beta tester for this law
Beers and cheers
(uncle) Goy
"The Pits" http://www.theuspits.com/
"A man is only as old as the woman he feels"
--Groucho Marx--
I gave up trying to figure those losers out a long time ago.
MadDAWG
>>>I understand the intentions but it sure looks kinda stupid in this case
>>Many more Americans are into the IRL than F1 therefore its a much better
>>marketing choice. I think this is why a lot of the teams are going to the
>>IRL over CART as well.
> Oh I understand Marlboro's choice in this case, doing anything else
> would be rather silly of them, it's just looks weird that because
> Marlboro is allowed to sponsor only one racing series in the US,
> currently the IRL, it means that when the international F1 circus
> arrives at what is the arguably one of the most famous racing tracks in
> the world and round which the IRL is built after all, the F1 cars can't
> display the Marlboro logo.....
> I guess it makes sense to those who wrote the law at least :-)
> Beers and cheers
> (uncle) Goy
> "The Pits" http://www.theuspits.com/
> "A man is only as old as the woman he feels"
> --Groucho Marx--
Andi.