>they didnt get back the money they had hoped to make on gpl
>probably due to very very bad advertising stratagies.
I have trouble with the concept of "bad advertising strategies" with regard
to GPL -- the wonderful 2-page spreads that I saw in most of the computer
magazines were impressive. These ads even made their way into mainstream
automotive publications as well (though I could be wrong here). Plus, I
think I also saw some ads on television, too -- I believe I recall seeing
GPL ads on Speedvision that used live-action footage to portray the same ad
on TV that they used in the 2-page magazine ads ("In 1968, they changed the
rules to make the cars safer. Welcome to 1967."). I could be wrong about
the ads making their way into mainstream automotive magazines (I swear I
remember seeing it in Car & Driver, though), and the TV ads may also be a
figment of my automotively-deranged imagination, but I don't recall seeing
more advertising push for any other sim, ever. Seems to me like the
advertising push for GPL was at least equal to any other racing/driving sim.
Despite that, though, I've heard from reliable sources at MGI/Sierra that
Viper Racing has out-sold GPL. And I don't think Viper Racing got even HALF
the advertising support that GPL did. I don't recall seeing ANY magazine
ads for Viper Racing, yet GPL had those wonderful 2-page spreads (FWIW, I'd
love to have a GPL poster with a reproduction of those ads -- it would look
great over my computer desk!).
All in all, I think it was more an accessibility issue, rather than a lack
of advertising support/hype, that has kept GPL from becoming an all-time
bestseller. Without the ability to adjust the difficulty level, it's just
too hard for the average Joe or Jane to get any kind of satisfaction from
the competition in GPL. Executing a good 4-wheel drift though a turn is
surely a thrill, but a lot of people just can't find even that enjoyable if
they don't feel like they have the ability to be competitive with the AI,
and GPL fell down in that area. With the addition of Allison's setups and
the AI Tweak utility, GPL is much more accessible for the non-***
driving sim fan, but it should have had these things right out of the box,
not as add-ons only available on the Web.
Sierra/Papyrus desperately needs to re-release GPL with the better setups,
the AI Tweak utility, and the V1.1 patch all in place on the installation
CD -- they need to call it "Grand Prix Legends Gold" or even "Grand Prix
Legends 2" (we'd know the difference, and the "2" would give the general
public reason to take a 2nd look -- plus, it would be no worse than
re-releasing ICR2 as CART Racing . . .). Plaster stickers all over the
package indicating that this version features "FULL FORCE FEEDBACK SUPPORT"
(a catch-phrase that's sure to guarantee more sales), and then come up with
some additional hook to make it more accessible to beginners -- something
like a gentle, high-banked oval track that novices could use to get used to
the GPL physics model (the Louden track is okay, but I think something like
the Dover track would be better). Advertise on the box that GPL "Now
includes exclusive test skidpad track!", and GPL would be on the way to
higher sales and greater popularity.
Then again, who asked me? Perhaps somebody should, come to think of it.
You listening, Papy?
-- John Bodin
Publisher, The IRL Insider Magazine
http://www.racesimcentral.net/
> How do you know?
> > No. It may have not been the best selling software, but it wasn't a
> > "disaster".
> > > In terms of low sales? Does anybody know?
> > > James